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The Ginza Virtual Pop-up

You are invited to explore our Ginza store digitally with our new virtual pop-up. Open for a limited time, the experience allows you to discover the space, interact with our Spring/Summer 2021 collection and book a personalised appointment – and features exclusive styling and commentary with actress Elaiza Ikeda.



From: Elle Digital Japan

Movie: Tsuyoshi Hasegawa

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A Modern Fairy Tale

Introducing our exclusive shoot with actress Elaiza Ikeda. An evolution of the darkly romantic love story that inspired our Spring/Summer 2021 collection – in partnership with Elle Digital Japan.



From: Elle Digital Japan

Art and movie director: YUANN/kidzfrmnowhere

Photographer: Kiyotaka Hamamura

Elaiza wears our collarless technical trench coat and bib-front trousers with thigh-high heeled boots.

00:00-00:00

PLAY

Exploring imagined, futuristic worlds, the film brings to life the dualities of the collection, as the outdoors meets the indoors and nature meets technology.

Burberry x Elle with Elaiza Ikeda

Elaiza wears the mermaid tail print sleeveless trench coat and the Horseferry embossed leather Pocket Bag.

Burberry x Elle with Elaiza Ikeda
The World of SS21

The World of SS21

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